The brief
Nail studios sell on their work, and most people decide from the photos before they read a word. The brief was to get real client work in front of a visitor immediately, with pricing and booking close behind — and to keep the whole thing calm rather than shouty.
The approach
A gallery-first layout puts a grid of real nail art directly below the hero, with a plain, scannable price list instead of a cluttered service menu. Serif headings and a soft blush palette do the “premium” work so the photography does not have to compete with the design. A separate gallery page holds the full set, filterable by style.
The result
A site where the work speaks for itself — booking, prices, opening hours and directions all reachable in one scroll, on a phone, without a single tap into a menu.
Gallery & pricing